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What mental process occurs when a person does something she knows is unhealthy? When an honest person tells a white lie, what happens to his or her sense of integrity? If we must choose between two equally attractive options, why does our value judgement of the options change after the choice has been made? In 1954 Dr. Leon Festinger first posited a theory of cognitive

Title : Cognitive Dissonance: Reexamining a Pivotal Theory in Psychology
Author : Eddie Harmon-Jones
Language : en
Rating :
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Type : PDF, ePub, Kindle
Uploaded : Apr 06, 2021

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